Automate
AI website chat that knows your prices and captures the lead
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The short answer
AI Website Chat is a chat assistant on your site set up with your services, prices, hours and policies, so it answers visitor questions from that material and captures the lead when someone is ready. If you only need a widget that forwards messages to email or WhatsApp, the one-time Standard chat add-on may be all you need.
What changes
- Visitors get an answer at 11 p.m. instead of leaving to find one elsewhere
- Questions the chat cannot answer become leads with a promise of a reply
- Every conversation is logged, so you learn what prospects actually ask
- Leads flow into your CRM with the page and the question attached
What is included
- Knowledge base built from your website pages and a question-and-answer sheet you approve
- Guardrails: it answers from your material and offers a hand-off when it does not know
- Lead capture with name, contact and the conversation summary
- Hand-off to email, WhatsApp or a live person during hours you set
- CRM entry for every captured lead
- Monthly transcript review and knowledge base updates
How it works
- 01
Knowledge
We compile services, prices, hours, areas and policies from your site and a short questionnaire.
- 02
Configure
Tone, hand-off rules and lead capture are set; you test it with awkward questions.
- 03
Launch
The chat goes live on your site with logging and CRM connection in place.
- 04
Improve
Monthly review of transcripts adds answers for the questions it missed.
Price
from CA$99/month
A chat assistant set up with your services and prices that answers questions and captures leads around the clock. Usage (AI, call minutes, SMS, email) is billed by each provider directly to your own account; none is included in our prices. Ask about a trial period to see your real usage first.
Prices are in Canadian dollars and exclude taxes. Any tax that applies is shown separately on your invoice.
Full price listWho this is for
Businesses whose visitors have questions before they book: clinics, immigration consultants, mortgage brokers, gyms, realtors. If your inbox repeats the same ten questions, the chat answers them and captures the eleventh person as a lead.
For a site with a small number of visits or a business that only needs 'send me a message', the CA$49 Standard chat is the better spend. We will say which applies.
Standard chat or AI chat?
| Feature | Standard chat, CA$49 one-time | AI Website Chat, from CA$99/month |
|---|---|---|
| Answers questions itself | No; forwards the message | Yes, from your approved material |
| Works outside business hours | Collects a message | Answers and captures the lead |
| Knows your prices and policies | No | Yes |
| Hand-off to a person | Every message goes to you | When it cannot answer or the visitor asks |
| CRM entry | With CRM integration add-on | Included |
| Ongoing upkeep | None needed | Monthly transcript review |
What it costs
AI Website Chat is from CA$99 per month for one site and a knowledge base of typical size; very large knowledge bases and unusually high chat volumes are quoted. The Standard chat widget is CA$49 one-time and is bundled into the Growth System package. CRM integration for the standard widget is from CA$99.
Usage (AI, call minutes, SMS, email) is billed by each provider directly to your own account; none is included in our prices. Ask about a trial period to see your real usage first.
Prices are in Canadian dollars and exclude taxes. Any tax that applies is shown separately on your invoice.
Limitations and honest notes
A language model can be wrong. The guardrails keep answers within your approved material and hand off when unsure, but no assistant is perfect, and it should never give medical, legal, financial or immigration advice on your behalf.
Chat transcripts contain personal information and are covered by PIPEDA or provincial law; the privacy policy on your site should say chat is logged, which AI provider processes it and in which country.
Quebec's Charter of the French Language, as amended by Bill 96, requires businesses operating in Quebec to make their commercial websites and publications available in French; other languages can sit alongside. The OQLF publishes the details. The chat can be configured for both languages at setup.
Questions
Will the chat make things up?
It is restricted to your approved knowledge base and told to hand off when it does not know. That reduces invention, and the monthly transcript review helps catch what gets through.
Can it hand off to a real person?
Yes. During hours you set it can pass to a live person on email or WhatsApp; outside those hours it captures the lead and promises a reply.
Does it work in French?
Yes. It can answer in French and English, and the knowledge base is maintained in both if you serve Quebec customers.
What is the difference from the CA$49 chat?
The Standard chat forwards messages to you; it does not answer. AI Website Chat answers from your material and captures the lead when it cannot.
Related
Services
- AI ReceptionistAnswers the calls you miss, captures the need, books or routes, and messages you the summary.
- Lead Follow-Up AutomationInstant reply, reminders and hand-off rules so no inquiry sits unanswered.
- CRM IntegrationsForms, chat, booking, phone and ad lead forms feeding your CRM with the source recorded.
- Conversion OptimizationMeasure where visitors hesitate, fix it, and track calls and forms; included in Search Everywhere or quoted standalone.
- Website DevelopmentNext.js, React and TypeScript builds deployed to Vercel, with the search foundation included from the Business package up.
Guides
Automate it. With ai website chat.
Tell us about your business and what you want more of. A written, fixed-price proposal follows within two business days.